Say goodbye to the mundane mugs and T-shirts.
Zebra Magnet Cirque Du Soleil | Source: CDSSHOP | Image used for illustration purposes.
When creators look to monetize their popularity, the mundane routes — branded mugs and basic T-shirts — won’t cut it.
How does a brand challenge the norm by designing items conveying its values? Here is a curation of artists who’ve cracked the Merchandising code.
1. Drake’s 2024 Calendar
Step into a world of brutal wisdom with Drake’s Limited Edition ‘For All The Planners’ 2024. No more dull daily planners — Drake’s existential quotes bring a touch of cynicism to each month.
Picture of Drake’s 2024 Calendar page — Source | Used for analysis and illustrative purposes.
2. Boxers by Elen Degeneres.
Since boxers are wardrobe essentials, fans might as well wear something designed by their favourite celebrity.
Sexy, and functional — Ellen Degeneres brings her signature touch to her boxer collection.
Ellen’s Degeneres Boxers | Source | Used for analysis and illustrative purposes.
3. Sell your doodles like Moby (x brand partnership)
Some artists took their doodles to the next level: Moby launched his Converse collection, giving a personal touch to this iconic everyday item.
Whether it’s postcards, posters, or notebook covers, let your doodles out to leave a lasting impression.
Moby collaboration with Converse | Source: Moby.com | Used for analysis and illustrative purposes.
4. Trippy Magnets — Cirque du Soleil
Cirque du Soleil offers unique, artsy magnets that transcend the typical souvenirs.
Perfect for collectors and fans. When they’re about to indulge in a midnight snack, it’s your brand they’ll see.
Zebra Magnet Cirque Du Soleil | Source: CDSSHOP | Image used for illustration purposes.
5. Phosphorescent Keychains — By Barkingcats Radio
BarkingCats Radio is a Cyprus-based music collective, devoted to promoting local artists and talents, and the underground electronic scenes.
Distinctive and recognizable, their neon laser-cut PVC keychains capture the essence of their brand — making a statement in the dark.
Phosphorescent keychains | Source: BarkingCats Radio Shop | Image used for illustration purposes
BONUS — When merch meets Fashion: Global Citizen MerchStore
When exceptional design meets a global cause. The Global Citizen MerchStore stands out for its aesthetics and commitment to making a difference. Every purchase contributes to a global cause. Go for it!
Global Citizen Festival Rainbow Shirt | Source: GC Merchstore
If you like the article and want to receive more updates, you can ‘Follow’ us on Medium.
If not, share your thoughts and ideas in the comment section ↓
It means the world to us. 💌
Comments